There are people which would make you pay in order for you to get this advice. Here, however, you get it for free. I personally tested the method and it works. It is quite logical (not magical as many paid ebooks would assume), so there is no way for it to not work. So here it goes…

Set your daily budget to let’s say $30.00

After that set your keyword bids to 4 – 5 times higher than the current bid requirement.

Add up to 1-5 keywords in every ad group you have. Then make sure every ad group is named in relation to the ad campaign name. This is very important!

Google will then place your ads at the top, ensure that your ads’ copies are good enough to generate clicks. Your CTR will then increase massively. While assuming you have all the onpage trust factors going on, ie, contact us page, disclaimer, privacy policy page, terms of use, home address, contact number, email, contact form, etc, you’ll build the QS score to a position of “GREAT”

Once your CTR is around 5-25%, reduce the bid cost of each keyword down by half. You should notice that your number of clicks per day is still the same, assuming your QS is still “GREAT”, you will never pay the total amount you initially set the bid cost at, you will always pay 1 cent more than the person at the top.

The next day, since your CTR is still rather high, reduce the bid cost down by 10-20% of the actual price google initially wanted for that keyword, so, if it was 50 cents, reduce it to 40 – 45 cents. This will still give you top position, while everyone else pays the top amount to be in position 1, but there’s no guarantee that they will be in position one since it’s a matter of how good their advert is to drive the CTR up through the roof, then every other day, reduce the bid cost down by 3-10 cents to a optimal point that your ad is still in the top position.. As you start building history with google, you can then set bids at around 5 – 10 cents and still be at the top while everyone else pays top dollar just to get the top. ;)