Ten trends to watch for in 2010
At the end of every year marketing specialists begin predicting trends for the next year. We are now living and working in very interesting times and due to development and innovations in digital technology, the trends in internet marketing are changing very swiftly, almost monthly.
Since it is again the end of the year, hear is an interesting presentation by Luckie and Company about their prediction on internet trends in 2010.
Out of the trends mentioned in Luckie and Company’s presentation i mostly agree with and believe in: Augmented Reality, 2D Barcodes, Social Media Storefronts, App World, Niche User-Generated Humor.
Augmented Reality – it is already happening with travel guide applications for iPhone.
2D Barcodes – i have predicted that 3 years ago, but back then mostly the Japanese used it. I got to know about Sema Codes by accident while doing research for ubiquitous computing. There is big future for 2D codes in internet marketing and brand experience. An year for now, my boss will feel sorry for not having invested in my business idea which i offered him then.
Social Media Storefronts – this is a fact already – check Shustir, check Etsy… both of these platforms have been reviewed here. These are unique, user, community, brand recognition, oriented platforms. I also guess that maybe not this year, but yet in the near future, Ebay will be dethroned.
App World – since iPhone got into the market, this has been an easy-to-predict trend. This fact has resulted in swift increase of budgets invested in mobile internet marketing. However, i think that we are yet to be surprised.
Niche User-Generated Humor – let’s just say that the more people the Internet shelters, the more the humor : ) This is inevitable.
| Print article | This entry was posted by psykoid on December 22, 2009 at 1:04 pm, and is filed under advertising, marketing, social media. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |


about 7 months ago
Great work, I am very interested in these trends. keep me informed.