I was on a vacation and have not updated the blog in a while, but now i am back and am getting more and more material to post about. So stay tuned, a lot is coming up. And i am also going to reply everybody’s emails later today : )

Few days ago i discovered Yahoo! Know Your Mojo – a site launched by the Yahoo! portal, claiming to know who you are on Twitter.

Untitled-1

The twist is very simple, the user has to enter their Twitter username and then in turn is analyzed by being compared to the 16 possible user profiles.

Untitled-2

According to online testimonials, however, the site does not do what it promises to, as you sometimes do not get the same mojo if you try it several times with one username.

No matter the effectiveness of the site, it still represents a victory for the hegemony of Twitter and its ability to generate buzz. There is an obvious proof for that: the US Internet leader uses Twitter to promote their new homepage.